SELECT 
  q_product_descriptions.product_id, 
  q_product_descriptions.short_description, 
  IF(
    q_product_descriptions.short_description = '', 
    q_product_descriptions.full_description, 
    ''
  ) AS full_description 
FROM 
  q_product_descriptions 
WHERE 
  q_product_descriptions.product_id IN (29208, 29214, 29222, 29350, 29389) 
  AND q_product_descriptions.lang_code = 'en'

Query time 0.00034

JSON explain

{
  "query_block": {
    "select_id": 1,
    "cost_info": {
      "query_cost": "12.01"
    },
    "table": {
      "table_name": "q_product_descriptions",
      "access_type": "range",
      "possible_keys": [
        "PRIMARY",
        "product_id"
      ],
      "key": "PRIMARY",
      "used_key_parts": [
        "product_id",
        "lang_code"
      ],
      "key_length": "9",
      "rows_examined_per_scan": 5,
      "rows_produced_per_join": 5,
      "filtered": "100.00",
      "index_condition": "((`portal`.`q_product_descriptions`.`product_id` in (29208,29214,29222,29350,29389)) and (`portal`.`q_product_descriptions`.`lang_code` = 'en'))",
      "cost_info": {
        "read_cost": "11.01",
        "eval_cost": "1.00",
        "prefix_cost": "12.01",
        "data_read_per_join": "19K"
      },
      "used_columns": [
        "product_id",
        "lang_code",
        "short_description",
        "full_description"
      ]
    }
  }
}

Result

product_id short_description full_description
29208 <ul class="a-unordered-list a-vertical a-spacing-none"><li><span class="a-list-item">Taking personalization to the next level</span></li> <li><span class="a-list-item">Compatible with : PC & Laptop</span></li> <li><span class="a-list-item">ultimate comfort. Dedicated Gaming Mode</span></li> </ul>
29214 <ul class="a-unordered-list a-vertical a-spacing-none"><li><span class="a-list-item">Manufacturer Number : RZ02-01070800-R3M2</span></li> <li><span class="a-list-item">Accessory Type : Mouse Pad</span></li> <li><span class="a-list-item">Compatible with : PC & Laptop</span></li> <li><span class="a-list-item">Brand : Razer</span></li> </ul>
29222 <ul class="a-unordered-list a-vertical a-spacing-none"><li><span class="a-list-item">2000DPI Optical Sensor, 1000Hz Ultrapolling, with up to 60-120 inches per second/15g acceleration</span></li> <li><span class="a-list-item">Improved Ambidextrous form factor, and 2 programmable hyperesponse buttons</span></li> <li><span class="a-list-item">Razer Goliathus Speed Edition provides a slick and seamless surface for zero-hindrance gliding under your gaming mouse</span></li> <li><span class="a-list-item">Goliathus is optimized for all sensitivity settings and sensors, with anti-fraying stitched frame and anti-slip rubber base</span></li> </ul>
29350 <ul class="a-unordered-list a-vertical a-spacing-none"><li><span class="a-list-item">Accessory Type : Mouse Pad</span></li> <li><span class="a-list-item">Compatible with : Mouse</span></li> <li><span class="a-list-item">Brand : Other</span></li> <li><span class="a-list-item">Size : 300*350*3MM</span></li> </ul>
29389 <p>. the Use of An Area Sufficient to Meet the Usual Games and Work<br /><br />. Specifically Tailored for The Game, Reflecting the Effect of Precision Positioning<br /><br />. Significantly Greater Use of Surface Movement of The MoUse Even if There Is No Problem<br /><br />. Non-Slip Rubber, Toughness, the Same Type, Long Life, Even More Firmly Seize the Desktop<br /><br />. Anti-Friction, Anti-Washing, Repeated Washing and Kneading Will Not Be Deformed Any Damage</p>